With so many moving parts in marketing, it is easy to overlook essential tasks or delay their delivery. That’s where marketing automation software come in. These softwares eliminate the need for marketing professionals to do repetitive tasks, helping them deliver timely marketing messages without missing a beat.  Marketing automation also enables users to track customer…

Web hosting companies are the backbone of any business with an online presence. Running a website would not be possible without them. However, there are many touting their services offering various options, and it can be a bit confusing to choose the best web hosting companies for your business. Before getting into the list, let’s take…

Email has been around for as long as the Internet, and email marketing followed not long after. It is an old strategy, for sure, but it is also one of the most effective ones in terms of returns on investment (ROI).  Estimates vary, but a report by Litmus puts the ROI of email marketing at…